The key to the success of Google’s web design is its simplicity. Other sites sport complicated pages and make them seem exciting. No matter which type of feeling you’re going for, you need to know the basics of web design to create a site which works. Read this article in its entirety to find tips to help you achieve your goals.
When you are designing a website, it is important to have proper spelling and grammar. In addition to running spell-check on your content, ask a friend or co-worker to proofread everything. Having good spelling and grammar on your website will help give it a professional feel and your visitor will be more likely to return.
To facilitate navigation, consider utilizing fixed-position navigation. This means you need to lock the site’s panel for navigation in a place that scrolls while the visitor does. This is good for visitors, but also for internet marketing professionals, because it helps facilitate the desired action.
Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.
Always mark files that must be opened in an external program with an icon. Many sites host PDF files, and less commonly, DOC files, that must be opened in Foxit Reader and Microsoft Word/OpenOffice, respectively. These files should be marked with an icon representing the file type, and a link to download the appropriate viewer if the user does not have it.
Make it easy for visitors to your website to scan your content. Studies have shown that people usually quickly scan a website rather than thoroughly read it over, as they try to find the stuff that might be interesting to them. Easily-skimmed articles will make it easier on readers and will entice them to come back another time. Put your most vital information near the top. Your visitors will enjoy their time on the website more.
Give your visitors the ability to search your site so that they can more easily find what they are looking for. If someone cannot find what they are looking for right away, their next thought will be to look for a search field. Put this somewhere obvious and include a search button.
Use a descriptive title. Many site owners forget to name their pages, or name them something generic, such as “Welcome Page.” Search engines do use title descriptions in their rankings, so make sure you are as descriptive as possible, without going overboard. Make sure it is usable for your viewers and the search engines.
To help your website visitors easily navigate through your site, design it so that it becomes easy to find “stuff.” When you have a simple site that makes it easy to locate information, you keep your visitors there much longer. If you make it difficult for them, then they will get frustrated and leave.
Use Photoshop to create attractive websites if you are a beginner. By using this type of program, a novice designer will be able to make high quality looking websites at a fast pace. When you are working without something similar to Photoshop, it will create a steeper learning curve for design, and increase the time it takes to reach your goals.
It is no longer on trend to use a visitor counter on your website. It is not something visitors really want to see. Get rid of it and use other ways to see how many people have visited your site.
Throughout the design process, you should perform useability tests periodically. Each time you change your website or add something, have a friend visit your site and try it out. A video that loads slowly may mean nothing to you, but someone else may disagree. Even more importantly, a video may load quickly for you, but not load at all for someone else. Do your best to gather outside opinions.
You should set aside at least one day per week to update your website. If you’re not updating it, you should at least check up on it to make sure that it’s functioning properly. As a site designer, it’s up to you, and you alone, to ensure that your site is in perfect working condition. If you fail to do so, you could lose a lot of traffic.
Design error pages that are helpful to your visitors. A confusing error may pop up when a visitor clicks on a broken link. The error message page should explain why the issue has arisen and a link that leads them back to the point they came from.
Put a title on your page that adequately describes your site. Just for fun, look-up the search term “untitled document” on the web. Many websites fail to use a descriptive title. It is crucial that your site has a title. Search engines use this as part of their search engine optimization algorithms.
Obtain feedback on the design of your website. Web design comes from one person, and though you might find the site useful and appealing, others could find it tedious and irrelevant. If you can, try getting some of your target audience to test the site out to provide feedback about what they don’t like and like.
A great tip for all web designers is to reserve the “m” subdomain name for your website. This is key if you ever plan on creating a special site strictly for mobile use and with all the smartphone out there, this is not only a good idea, it is a necessity.
Before you meet with a website design company you should take the time to get an idea of what you want your website to look like and what information you want it to contain. The company bases their web design off of the information that they are given and will stay within the guidelines that you give them. You need to have the information readily available to them.
Whether you want a simple site or a more bright and jazzy one, the information provided here will help you get started. Use the tips from this article to start your website.