Playing at one online casino all the time can create a comfort level for the user. The navigation is easy, the processes are familiar and friendliness has been established with the casino support staff. If the player plays sporadically at casinos then there is a net advantage in this comfort level. However, if regular players stick to one online private club then they will have to face certain disadvantages.
First of all, playing at one internet casino all the time can get boring. The player is in the same playing environment all the time and this brings with it a sense of an idea. One way of combining familiarity and newness is by wagering at different casinos of the same group. Casinos of the same group use the same software, have very similar navigation and also share promotion schemes. However, they are usually based on different themes and create different playing environments. Hence players can experience change without losing out on the sameness. Another advantage of playing at different online gambling of the same group is that the loyalty rewards scheme is common. Hence no matter on which group casino the players wager their loyalty points accumulates in a common pool. Take, for example, the Casino Rewards group, which is one of the largest online nightclub groups. Its Blackjack Ballroom brand offers a classic and elitist environment. Golden Tiger Casino and Lucky Emperor Casino have an Asian look. Aztec Riches Casino and Yukon Gold Casino have the ancient civilization’s theme. And there is the Captain Cooks Casino which takes players on a voyage of exploration and discovery.